FABRIC - LABELHORDE / ARIZONA FASHION SOURCE
ARIZONA'S FASHION INDUSTRY HEADQUARTERS | DIRECTORY | INCUBATOR | FASHION BUSINESS ACCELERATOR | MANUFACTURING FACTORY | CO-WORKING SPACE | MAKER'S SPACE | EDUCATIONAL FACILITY | EVENTS SPACE
WHAT IS LABELHORDE?
LabelHorde’s mission is to support the fashion industry in Arizona by scaffolding its entrepreneurs and their needs and be a resource that connects independent fashion companies with each other and with the fashion related services that they need to operate their business outside of traditional fashion capitals.
Specifically, LabelHorde is a category-driven, online DIRECTORY of fashion businesses in AZ in which businesses can create and manage their own directory listings. LabelHorde also provides fashion JOBS CLASSIFIEDS, fashion EVENTS CALENDAR (with local and important national fashion events) as well as fashion design RESOURCES and industry news through an informative monthly NEWSLETTER. It is an online and physical headquarters for all things fashion related in AZ that enables the fashion community and the public to create, collaborate, learn, source, make, market and celebrate fashion.
LabelHorde also offers fashion industry education in the form of classes/lessons/seminars/consultations/camps on subjects including sewing, sketching, pattern making, CAD, tech packs, business start-up, marketing, collection development and more.
LabelHorde is the brainchild of Angela Johnson, a locally well-known fashion industry professional with nearly 20 years’ experience in the fashion industry who has earned a reputation as an Arizona fashion industry insider and supporter. In 2003, Angela originally created LabelHorde to fill a need for the fashion community in Arizona and her reputation has been synonymous as a trailblazer and supporter of the local independent fashion community ever since. Having worked in design and production in the Los Angeles garment district, Angela immediately recognized the lack of fashion resources available when she attempted to relocate her mass produced clothing line, Monkeywench, to Arizona. She originally created LabelHorde to act as a foundation/hub for the emerging fashion industry in Arizona in order to make local sourcing easier for everyone. LabelHorde started as a glossy magazine/directory and then moved to an online presence. Shortly after its creation, it quickly grew to include hundreds of local designers, boutiques, stylists, photographers, models, sewing contractors and more. It was the predecessor to the local fashion weeks and the inspiration to countless local fashion businesses that operate in Arizona today. When LabelHorde originally closed its doors, the gap it left in the community was clearly evident and has still not been filled. With more and more fashion businesses emerging, there was even more of a need for a centralized hub/foundation for the industry and a directory to scaffold its resources. Resurrecting LabelHorde in 2013 filled that need.
In 2016, LabelHorde formed a strategic partnership with ARIZONA FASHION SOURCE to provide the missing manufacturing, co-working and events space component. ARIZONA APPAREL FOUNDATION, a non-profit 501 (c)(3) organization, was then formed to provide Arizona’s emerging designers and brands with innovative, small batch manufacturing and strategic business resources, so they can build sustainable fashion businesses locally. All three entities have an operating agreement with the CITY OF TEMPE, Arizona for shared use of the former Tempe Performing Arts Center that has been renamed for us in December of 2016 to FABRIC (Fashion And Business Resource Innovation Center). The building acts as a headquarters for the emerging fashion industry in Arizona by providing a physical location for apparel manufacturing, design services, co-working space, events space, classrooms, photo studios and more.